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Tech, Media & Lifestyle - Highlights
Tech: Adobe Executive Forum Web3 – Went Meta. Pandemics don’t stop progress; they accelerate it! We built the Max Executive Club House—a B2B metaverse experience where creative leaders became pixelated pioneers. Adobe Executive Forum guests received virtual passes to collect digital art and exclusive NFTs, soared above “AdobeLand” as Adobe Art synced to live creative showcases, and networked around virtual roundtables. The grand finale? An exclusive virtual concert with artists. The format tripled attendance and deepened client relationships—proving that even during lockdown, creativity and connection move faster than fear.Tech: Adobe Max Dynamic ContentTech: Adobe Executive Forum - Immersive Web 3Visa: Web3 – When Main Street Went Meta Pandemics don’t stop progress, they accelerate it! We built Uplifting Main Street Festival, a B2B metaverse where bankers became pixelated pioneers. Clients were issued virtual cards to buy digital art and exclusive sneakers, rode hot air balloons over VisaLand synced t, and networked around virtual round tables . The finale : An exclusive virtual concert featuring Grammy Awards nominated singer Aloe Blacc. The format tripled attendance and deepened partnerships, proving that even in a lockdown, money moves faster than fear .Tech: Huawei Flagship Experience Store DesignTech: Huawei Hands Free - Self-Store: Dynamic & Voice ActivatedTech & Lifestyle: Samsung KX Flagship Experience StoreTech & Lifestyle: Samsung KX Flagship Experience StoreTech & Lifestyle: JTI x Ploom Taste Experience (heated chamber)Tech & Lifestyle: Vodafone IoT & Retail Experience StoresLifestyle & Media: Grindr Rides Europe TourLifestyle & Media: Grindr Rides Europe TourLifestyle & Media: Grindr Rides Europe TourLifestyle & Media: Grindr Rides Europe TourMedia: TAG Heuer hits the streets to promote its return as official timekeeper for Formula 1Media: Star Wars - 11 artists, 750 hours, 2 incredible muralsLifestyle: Hilton, Stop clicking aroundLifestyle: UNDER ARMOUR NEX - THERE TO EMPOWER, MOTIVATE & CELEBRATE THE NEXT GENERATION OF ATHLETESLifestyle & Media: Lululemon x Lewis HamiltonLifestyle & Media: Lululemon x Lewis HamiltonTravel: Cathay Pacific - All-New Aria SuiteTravel: Cathay Pacific - All-New Aria SuiteLifestyle & Media: Pride in London x Barclays PartnershipLifestyle & Media: WWF x Media Partnership
Corporate: Visa FIFA World Cup 2018 - ‘Unbound’ - Hospitality ProgramCorporate: Visa Payments Forum VPF. I turned a convention corridors into a surrealist playground. Bankers milked digital coins from a cow in VR goggles, rode 4D cinema seats that rumbled like fraud alerts, and tapped NFC-chipped rotary phones in a retro-futuristic pop-up. The Contactless Street let them “buy” digital graffiti art to the sounds of Chicago DJ’s and street musicians, while a 4D Cinema turned transactional data into a sensory thriller, complete with scents of Chicago's ubiquitous Garret's Pop-Corn and AR visualisations of fraud prevention. Result? 85% of attendees left “unexpectedly inspired”. Main Stage Design. A sharp runway of light led to a stage framed by digital world maps and LED panels pulsing with live data. The stage design put global connectivity front and centre turning the space into a command hub for innovation and real-time collaboration. Online and IRL.Visa Payments Forum (VPF) became a portal to the future of money where bankers traded spreadsheets for AR headsets and metaverse avatars, we reimagined Visa Payments Forum as a groundbreaking fusion of fintech and spectacle, transforming it into a VR-powered farmers market with tap-to-pay Visa Street, pivoting to a Web3 metaverse with NFT galleries and solar powered hot air baloons during COVID, and unleashing 360 projection-mapped payment flows and retro-futuristic Tap to Phone tropical shops. These immersive showcases blended VR, AR, AI, Web3 and blockchain, driving 1.15B+ media impressions and cementing Visa as a pioneer partner to their clients, merging payments with play. Because when you make payments feel like magic, bankers don’t just attend a conference - they become the revolution. And revolutions, unlike PowerPoints, don’t end when the lights come on.Corporate: Visa FIFA World Cup 2018 - ‘Unbound’ - Hospitality Program - AvatarCorporate: Visa FIFA World Cup 2018 - ‘Unbound’ - Hospitality Program - AvatarLuxury: Belvedere Gin LaunchLuxury: Fendi x Harrods Pop-up ShopLuxury: Godiva Product Launch (PR)Luxury & Media: Marc Jacobs x Daisy Wild AOOHLuxury: M-A-C x Fenwick LaunchLuxury: M-A-C x Fenwick LaunchLuxury: Westfield Future Fashion x Stylus Partnership